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Letter "F" » Farnaz Wallace Quotes
«This campaign must work against new product launches, line extensions, product attributes and key consumer insights. The end result is a campaign that reflects our core consumers' lives while inviting a new generation into our restaurants to experience great-tasting, quality chicken.»
«It's a new day. Church's is evolving. We're free to do anything we want to do.»
«Everybody today is talking price and flavor to attract business. We wanted to talk about what makes us unique for our customers: being authentic, urban, slightly irreverent and known as 'the real chicken' place. We've always owned value and we've always been authentic. Now with spicy flavor offerings and variety, we have a solid strategy that differentiates us from the competition.»

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